février, 2021

25févr12:00 pm12:00 pmCatalyzing Growth through Sales: Proven Strategies to Build and Win Bigger Deals


Join us for the fourth installment of the Growth & Resiliency Speaker Series, curated by Mount Royal University’s Growth Catalyst program.

In this virtual keynote, David Hoffeld will discuss insights from his best selling book “The Science of Selling”, which blends cutting-edge research in social psychology, neuroscience, and behavioural economics to dramatically increase your ability to win bigger sales, more often.

Hoffeld’s evidence-based approach connects the dots between the sales situations we experience every day and how our brains naturally form buying decisions, to help create repeatable and scalable results. In this session, Hoffeld will explore:

– How the current world of sales training is broken
– Why it is essential to understand how customers buy
– His scientifically-proven six whys® buyer decision-making process
– Actionable insights on how you can pitch, influence decisions, and close bigger deals more often!

All individuals attending this presentation will be entered into a draw to win one of David’s books “The Science of Selling”.


(Jeudi) 12:00 pm - 12:00 pm


Growth Catalystthrive@growthcatalyst.ca