mai, 2020

14mai1:00 pm2:00 pmFinancial Literacy among Women Entrepreneurs with Dr. Allan RidingRemoteRemote


It takes courage to start a new firm. It takes faith and confidence to expect that the product or service on offer will lend to a successful business. As the pandemic has shown, many small businesses cannot survive tough times and financial decisions are a key factor associated with success and failure of small firms. While owners of small businesses know a lot about the product or service they offer, many enter business ownership lacking in financial knowledge. Also, entrepreneurs are often consumed with building their businesses and have little time to oversee the firm’s finances. It is important, therefore, for entrepreneurs to understand their level of financial knowledge as well as the financial landscape in which small businesses operate. This is a landscape that has changed drastically over the last 20 years—especially for women-owned small businesses.

In this webinar—and as a basis for prompting discussion—we will review.

– The changing financial landscape for small firms in Canada.
– The changing profile of Canadian women-owned firms;
– Assessing your own financial knowledge.
– Enhancing financial knowledge and your confidence in financial decision-making.
– Saving and borrowing decisions: debt or equity.
– Strategies to manage your firm’s finances: hands-on and hands-off approaches.


(Jeudi) 1:00 pm - 2:00 pm EST




Start Up Canada