Cultivation Systems for human resources of Entrepreneur Implications for Management and Marketing of the Education System

This paper will examine the quality issues in the entrepreneurship education from the perspectives of economics and business administration. Specifically, using new criteria of the lecture format (hands-on format) and the lecture content (social value creation). This paper will examine how the criteria can improve the quality of entrepreneurship education in the Japanese universities and raise the students’ level of expectation for the education.

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