When Liz Ellwood was 24, she was diagnosed with cervical cancer. After receiving the treatment she needed to get better, she was told that she would never have kids again. Ellwood’s own fertility challenges led her to found Fertility Match in the efforts to address the gaps in the healthcare industry for women like her who are dealing with cancer and facing infertility. Through her charity, Fertility Future, Ellwood has raised hundreds of thousands of dollars to provide support to thousands of women across Canada. In 2010, she left the board to start her own family – Her daughter, Anna, is now almost ten years old. In 2018, Ellwood was the recipient of Ottawa’s Top 40 Under 40.