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Contemporary Business 19th Edition ISBN-13: 978-1119812630
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"Contemporary Business, 19th Edition" provides a comprehensive overview of current business concepts and practices, emphasizing real-world application and contemporary issues. The book covers essential topics such as management, marketing, finance, entrepreneurship, and technology in business, with an emphasis on critical thinking and ethical decision-making. It features case studies, examples, and tools that engage students and help them understand the dynamic business environment, preparing them for success in their careers. With an emphasis on globalization and innovation, the book encourages students to think strategically and adapt to the ever-changing landscape of modern business.
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Title: Contemporary Business
Edition: 19th
ISBN-13: 978-1119812630
Authors: Luann Pahl, Louis E. Boone, and David L. Kurtz
Publisher: Wiley
Publication Year: 2021
Format: Hardcover
Pages: 960
Subject: Business and Management
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"Contemporary Business 19th Edition" serves as a vital resource for understanding the complexities of today's business environment. It combines theoretical frameworks with real-world applications, enabling readers to grasp key concepts and strategies essential for success in the modern marketplace. The extensive coverage of topics, from marketing and management to ethics and technology, reflects the dynamic nature of business. With its engaging writing style and comprehensive approach, this edition not only educates but also inspires future business leaders to navigate challenges and seize opportunities in an ever-evolving landscape.
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