Alexa Brittany, also known as Lex, is the founder of Jus by Oreya, an all-natural hair care product line. Her journey began when she opened Oreya Studio in 2019, a hair and beauty spot in Toronto, which quickly became popular due to its lively atmosphere and excellent service. While servicing clients, Lex realized that many people did not have enough time to make hair masks themselves, and JŪS was born. The products are designed to work together, giving hair all the moisture, softness, shine, and bounce it needs. JŪS products are made with all-natural ingredients extracted from premium fruits and vegetables, providing the vitamins and nutrients required for healthy hair. Lex has expanded the product line since then by creating more various handmade products to cater to a wider audience. In 2022, JŪS was selected as one of 45 Women-Owned Canadian Businesses You Need to Know by Complex CA.
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