Jenny Smith

Jenny Smith is the president and creative director of Ray Creative Agency, an independent strategic advertising firm based in St. John’s, Newfoundland. Under Smith’s leadership, Ray has landed campaigns with several leading local and international brands, including Irving Oil, Air Canada Jazz, Tango, Maple Leaf Foods, Sobey’s, Western Union, Newfoundland and Labrador Tourism and many more. For over 30 years, Smith – who was ranked one of the top creatives in Canada – has been wowing audiences with a lineup of standout advertising campaigns. She was the only female Creative Director east of Montreal to be awarded a Gold Lion at the Cannes Festival of Creativity.