Michelle Lalonde

Adriana started making soap out of her basement while looking for new ways to earn income that would allow her to stay home with her newborn daughter. Her line of organic products, then a novelty, were so popular amongst her friends that she soon opened a retail storefront. When she had a second child and wanted to step back from retail, she joined forces with Michelle, a local retailer selling her products, to rebrand. They opened two retail-spa locations which have been a success – however, over 70% of their revenue now comes from their direct-sales system which employs nearly 1800 ambassadors